Focus areas
B2B Commerce/Agri
B2B Marketplaces
B2B Mobility

A consultant turned product manager turned VC, Anurag firmly believes that the largest digital first companies globally, over the next decade, are going to come out of India. Hence there is no better time than the present for founders to leverage technology and start building for scale

Anurag is excited to partner with infinity founders who are insanely curious and passionate about solving for genuine pain points for their customers and having a vision to make it big.


Anurag has been fortunate to have worked at some of the best companies in the world and has gained diverse experience, from being a hands on operator, product manager to a strategy consultant across multiple industries, solving for the key gaps and building for the biggest growth opportunities.

Anurag joined Matrix from Amazon, where he led product and business for building credit and lending products for small and medium businesses including for sellers on the marketplace, merchants on AmazonPay and Amazon Business customers.

Prior to Amazon, Anurag led the global digital transformation for various processes in the procurement and supply chain functions at Unilever with a remit to bringing them into the 21stcentury.

Anurag had started his post MBA career at BCG, where as a consultant he worked across multiple practice areas including Industrial goods, Financial Services, smart city & mobility, across both strategy and long term implementation projects.

Anurag holds an MBA from IIM Ahmedabad and a B-Tech in Chemical Engineering from IIT Kharagpur. In his free time, he likes playing Tennis, reading books (across genres) and travelling.

Portfolio Companies

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Executive Assistant
Leena Edwin